Few random observations on print and electronic media.
--Right now I'm watching a BMW's paid commercial err...special documentary about BMW on CNBC. I've seen similar programs about Ford, P&G and others. Are these the new Special advertising sections of TV? For these programs who pays who? I mean, would BMW pay for these programs as this is cheap advertising? or would CNBC offers this free slot of time to gain more commercials later.
--Sheryl Sandberg's PR offensive is firing on all cylinders. In the last 2 months I read a cover story of her in BusinessWeek, lengthy profile in Newyorker and heard about her on a morning talk show. Oh well, BusinessInsider also threw her in name for next Treasury Secretary position. What's she up to? Is facebook pumping her image or is this her own PR to show how important she's for facebook. Just another day in the movers and shakers of Social Network and Media Management world, I guess. Surprisingly her equivalent on Google Marissa Mayer is staying away from media.
--In good ol' days, there used to be a Missing white woman syndrome. Now there's Casey Anthony! I don't even know, where to start. Every morning I'll have 5 mins of TV time while tying my shoe laces and I couldn't escape her face at all for the last 3 or 4 weeks. When you come back home, you'll have Nancy Grace and even more crazier women (who makes Nancy Grace look like Katie Couric) calling Casey Anthony names. An apocalyptic music score and mind numbing graphics accompanies. I don't want to diminish the death of that child, but this is a tailor made ratings program for TV channels. An young, attractive white woman weeping on camera, no sane TV guy would loose that ratings chance. CNN Headline News, I get it. It's US Weekly of News channels serving the LCD of audience. But I'm appalled (not shocked) by the fact that abc news paid for her defense to get exclusive rights of her home videos.
How low could the media go.
Oh surprisingly we've an answer. From across the pond. Murdoch's Tabloids have been paying Police and private investigators to hack phone voice-mails of dead people for scoops, get access to tax records through illegal means. Not even the Queen, Royal family, former PM are immune from these criminals. They tried to hack 9/11 victims phones and London Bomb victims phones. They even published about Gordon Brown's son's illness in a tabloid. Here's the kicker, they even hacked phones of the investigators investigating these crimes.
But it all ended on a high note in the last one week. 168 years old tabloid got shut down, David Cameron's ex communications director got arrested, Sith lord dropped the bid for BSkyB. Not a bad week. Honestly, all this news from UK sounded like music to me. I feel the pain of all the common people who got hacked or exposed.
I didn't write anything about Fox News, as it's motives are very obvious. For the uninitiated Fox, Fox News, 20th Century Fox are all controlled by Rupert Murdoch and his family as majority share holders.
Peace.
--Right now I'm watching a BMW's paid commercial err...special documentary about BMW on CNBC. I've seen similar programs about Ford, P&G and others. Are these the new Special advertising sections of TV? For these programs who pays who? I mean, would BMW pay for these programs as this is cheap advertising? or would CNBC offers this free slot of time to gain more commercials later.
--Sheryl Sandberg's PR offensive is firing on all cylinders. In the last 2 months I read a cover story of her in BusinessWeek, lengthy profile in Newyorker and heard about her on a morning talk show. Oh well, BusinessInsider also threw her in name for next Treasury Secretary position. What's she up to? Is facebook pumping her image or is this her own PR to show how important she's for facebook. Just another day in the movers and shakers of Social Network and Media Management world, I guess. Surprisingly her equivalent on Google Marissa Mayer is staying away from media.
--In good ol' days, there used to be a Missing white woman syndrome. Now there's Casey Anthony! I don't even know, where to start. Every morning I'll have 5 mins of TV time while tying my shoe laces and I couldn't escape her face at all for the last 3 or 4 weeks. When you come back home, you'll have Nancy Grace and even more crazier women (who makes Nancy Grace look like Katie Couric) calling Casey Anthony names. An apocalyptic music score and mind numbing graphics accompanies. I don't want to diminish the death of that child, but this is a tailor made ratings program for TV channels. An young, attractive white woman weeping on camera, no sane TV guy would loose that ratings chance. CNN Headline News, I get it. It's US Weekly of News channels serving the LCD of audience. But I'm appalled (not shocked) by the fact that abc news paid for her defense to get exclusive rights of her home videos.
How low could the media go.
Oh surprisingly we've an answer. From across the pond. Murdoch's Tabloids have been paying Police and private investigators to hack phone voice-mails of dead people for scoops, get access to tax records through illegal means. Not even the Queen, Royal family, former PM are immune from these criminals. They tried to hack 9/11 victims phones and London Bomb victims phones. They even published about Gordon Brown's son's illness in a tabloid. Here's the kicker, they even hacked phones of the investigators investigating these crimes.
But it all ended on a high note in the last one week. 168 years old tabloid got shut down, David Cameron's ex communications director got arrested, Sith lord dropped the bid for BSkyB. Not a bad week. Honestly, all this news from UK sounded like music to me. I feel the pain of all the common people who got hacked or exposed.
I didn't write anything about Fox News, as it's motives are very obvious. For the uninitiated Fox, Fox News, 20th Century Fox are all controlled by Rupert Murdoch and his family as majority share holders.
Peace.
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